1994 sees the opening of the Channel Tunnel. Pulp Fiction" is awarded the Palme d'Or at Cannes Film Festival. Nelson Mandela is elected President of South Africa. Jeff Bezos opens a bookstore called Amazon. And Bestway is born!

Our Story

We started 30 years ago with a simple beach ball and now sell more than 1,100 different products around the world. Over the years, we've created a range of iconic products that have brought fun and excitement to everyone's summers - and beyond. Some beachgoers have turned more than a few heads thanks to a certain pink flamingo, while kids will always remember that magical birthday party by the pool. Many others have had the time of their lives exploring the great outdoors on their new SUP board.

Our Present

We have come a long way and it is amazing to think of all the milestones we have reached and the challenges we have overcome. We can confidently say we're proud of our numbers:

• Today, 1 in 50 people worldwide owns a Bestway product.
• We won more than 26 awards worldwide in just over 5 years
• Our products are sold in over 110 countries on all 6 continents
• We have 12 subsidiaries around the world

At the heart of Bestway is a relentless drive for innovation, combined with a commitment to the highest standards of quality. Integrated production systems and a strong focus on sustainability are not only cornerstones of the company, they are an integral part of our mindset. We are dedicated to enriching the lives of our customers, encouraging them to embrace adventure, create lasting memories and live life to the fullest.

Our Future

With all this in mind, we want to thank our customers, partners, suppliers and employees for their support and trust over the years. You are the reason we do what we do, and we could never have done it without you. So, thank you.

As we blow out these 30 birthday candles, we look to the future with the same enthusiasm we have always had. Who knows what adventures await us next!